Julien Tornare Portrait

LVMH Names New CEOs for Hublot And Tag Heuer

LVMH Announces Executive Appointments in Watch Division

LVMH announced significant executive appointments within its watch division, effective September 1, 2024. Julien Tornare, currently the CEO of TAG Heuer, has been named CEO of Hublot. He will succeed Ricardo Guadalupe, who has decided to step back from operational management and transition to the role of honorary president of Hublot.

Julien Tornare Portrait
Julien Tornare, CEO of Hublot

Antoine Pin, the general manager of Bulgari Horlogerie since September 2019, will take over as CEO of TAG Heuer, succeeding Tornare.

Antoine Pin, CEO of TAG Heuer

Frédéric Arnault, CEO of LVMH watches division, expressed his excitement about the new appointments, stating, “I am delighted about Julien arrival at the head of Hublot, which marks the beginning of a new chapter dedicated to the future of our Maison and the strengthening of its unique position among leading watch brands.”

Tornare has been in the watchmaking industry for the past 26 years, starting at Raymond Weil and spending 17 years at Vacheron Constantin, a branch of Richemont, before becoming the Zenith CEO. Pin began his career at TAG Heuer in 1994, moving on to various management positions within LVMH Watches & Jewelry.