LVMH’s Luxury Ventures Fund Will Support the Brand’s International Expansion
Stockholm-based fashion brand Our Legacy has entered a new phase of growth with the support of LVMH Luxury Ventures Fund I, which has acquired a minority stake in the company. Finalized in October 2024, the investment marks a significant step for Our Legacy as it aims to expand its presence globally.
The partnership will enable Our Legacy to accelerate its strategic goals, including market expansion and flagship store openings in key cities. With LLV’s experience and industry insights, Our Legacy hopes to strengthen its operations while maintaining the brand’s distinct, independently developed identity.
“When we founded Our Legacy almost 20 years ago, we dreamed of building a brand that would live forever. What better partner than LLV to help us continue building on that dream together,” said Jockum Hallin, Founder of Our Legacy.
Richardos Klarén, CEO of Our Legacy, echoed this sentiment, expressing enthusiasm for the support provided by LLV and its leadership. “LLV will contribute knowledge, experience and most importantly, they understand and support our journey toward becoming a truly global progressive luxury brand. We are excited to benefit from the support of Julie Bercovy, Alessandro Magnani, and the LLVA team,” Klarén noted.
Julie Bercovy, CEO of LVMH Luxury Ventures Advisors, described Our Legacy as embodying a “Quiet Cool” aesthetic that combines contemporary minimalism with creative subversion. “Drawing its inspiration from workwear and streetwear aesthetics, the brand incorporates functional and utilitarian elements into its designs while interpreting them in an elegant and sophisticated manner, notably with the use of artisanal finishes,” Bercovy said. She expressed confidence in Our Legacy’s potential to influence men’s and women’s fashion while staying true to its unique identity.
