Review of DKNY Spring 2025 Ad Campaign by Creative Director Big and Partners and Photographer Daniel Jackson with models Dorit Revelis, Paula Soares, and Rebecca Leigh Longendyke
DKNY channels the energy and effortless style of New York with its newest Spring 2025 campaign. The campaign was created in collaboration with agency Big and Partners and photographer Daniel Jackson.
A trio of models – Dorit Revelis, Paula Soares, and Rebecca Leigh Longendyke – embody breezy cool as they set out across the city on daily adventures and errands. Taxicab yellow, a longtime staple of DKNY communications, features prominently across many of the snaps, as does the bustling energy and iconic skyline of the city that never sleeps.
The campaign is a focused statement of the brand’s accessible yet expressive energy and its connection to the timeless character of New York City.
Creative Director | Big and Partners
Photographer | Daniel Jackson
Models | Dorit Revelis, Paula Soares, and Rebecca Leigh Longendyke
Stylist | Alastair McKimm