The British Fashion Council Honors the Designer for Her Eponymous Label and Supports the Business’ Next Chapter
The British Fashion Council has announced Bianca Saunders as the winner of the 2024 BFC/GQ Designer Fashion Fund.
Caroline Rush CBE, the British Fashion Council’s Chief Executive, commented: “Congratulations to Bianca on receiving this year’s BFC/GQDFF. We were extremely impressed with her incredible attention to detail and craftsmanship. Bianca has worked incredibly hard to position the brand at the forefront of menswear design today, and it’s been so inspiring to watch Bianca and her brand grow over the years. Congratulations to all the shortlisted designers who are a true testament to the ground-breaking creative talent we have in the UK”.
Launched in 2013, the fund provides the winner with a cash prize of £100,000 to support business growth and their contribution to the British and global fashion ecosystem, as well as high-level business mentoring and professional services.
Bianca Saunders launched her eponymous menswear label after graduating from The Royal College of Art in 2017. The brand seamlessly combines tradition and modernity while blurring the lines between masculine and feminine design aspects. Bianca’s designs are deeply rooted in the rich social tapestry of Anglo-Caribbean relations, focusing personally on her British-Caribbean roots and viewing clothing as a dynamic expression of self.
Speaking to her excitement at the win, Saunders said, “I am incredibly honoured to be the winner of the BFC/GQDFF this year. To be a finalist among designers I greatly admire and to join the ranks of past winners who inspire me daily is a dream come true. The support from the BFC and GQ means the world to my team and me. Having great guidance from them and mentorship alongside the support was needed for our next stage. This opportunity allows us to grow and develop Bianca Saunders into a sustainably thriving business with a lasting impact on our community.”
