The latest release includes a customized Bugaboo Butterfly 2 stroller and returning changing bag featuring Kith branding
Kith and Bugaboo have reunited for a second collaborative collection, introducing a customized version of the Bugaboo Butterfly 2 Travel Stroller alongside an updated edition of their co-branded changing bag. Building on the success of their inaugural partnership, the latest release combines Bugaboo’s expertise in parenting products with Kith’s lifestyle-driven design approach.
At the center of the collection is the Bugaboo Butterfly 2 Travel Stroller, an award-winning model known for its ultra-compact design and one-second folding mechanism. Designed for families on the move, the stroller features a spacious ergonomic seat, large wheels for smooth maneuverability, and compatibility with air travel as an IATA-compliant carry-on. It can also be adapted for use with select car seats through additional accessories.
The collaborative design introduces a series of Kith-specific details, including the brand’s signature monogram fabric applied to the canopy and seat, embossed Kith and Kin Script accents, and custom labels throughout. Additional features include a sun canopy with a peekaboo window, a padded harness system, integrated seat storage, and suitability for children from newborn through 55 pounds.
Returning from the brands’ 2023 collaboration, the Kith for Bugaboo Changing Bag arrives in a black colorway and features water-repellent monogram fabric, wipe-clean linings, and multiple storage compartments. The bag includes a folding changing mat, concealed zippered pockets, organizational pouches, and a one-hand attachment system compatible with most Bugaboo strollers.
“At Bugaboo, we’ve always believed that great design and exceptional performance belong together,” said Jeanelle Teves, Chief Commercial Officer at Bugaboo. “Collaborating with Kith again pushed us to think differently about what today’s families are looking for, and the award-winning ultra compact Bugaboo Butterfly 2 was the perfect canvas for that next iteration.”
Beyond product design, the launch also includes a philanthropic initiative. Kith, the Kinnect Foundation, and Bugaboo have partnered with Rewrite Corporation and the NBA Moms Foundation to host a community baby shower for 100 new mothers in New York City. The event will feature educational sessions led by doulas, prenatal yoga programming, and information about social services available to families. Attendees will also receive essential items provided by Kith, Bugaboo, Baby2Baby, and participating partners.
The new release reflects the growing momentum between the two brands and their shared interest in elevating everyday parenting products through thoughtful design and functionality. By combining technical innovation with a distinct visual identity, Kith and Bugaboo continue to explore how family-focused essentials can balance performance, practicality, and style.
The Kith for Bugaboo collection releases on June 22 as part of Kith’s Monday Program™, available in select stores, online, and through the Kith App across New York, London, Paris, and Tokyo.
