Top 20 Most Viewed Fashion Shows of Fall 2023

You Came, You Saw, You Ranked: The Most Viewed Collections as Voted by Your Click Counts

While the physical presence of a runway show before an audience in the room is important to a designer’s vision and a brand’s messaging, the ability to leverage and expand the runway format across wider and more accessible platforms is essential in the fashion industry’s modern landscape. As our most-viewed shows list captures, the brands that are doing the best and showing the most meaningful growth also tend to be those that are drawing the most eyes, clicks, and conversation.

New to our list last year, Erdem moved into the top 10 this season, remaining one of the few brands that shows in London to consistently compete in the most-viewed rankings. New to the list this season is Palm Angels, a steady presence on the street-style scene that is starting to make more of an impact at the runway level as well.

Intriguingly, Gucci moved up from last season, though it turned out to be Alessandro Michele’s final show for the house. It’s not a surprise, however, as a change in leadership seems to always seems to draw a lot of eyes to a brand, as proven by Ludovic de Saint Sernin’s debut at Ann Demeulemeester, as well as our number one spot.

While Matthieu Blazy’s second show at Bottega Veneta took him up to the top spot last season, this season saw the house come in at number two. Meanwhile, the season’s most anticipated debut comes in at number one, with Daniel Lee’s first collection for Burberry garnering the most views of the season.

Here are The Impression’s Top 10 most viewed fashion shows of the Fall 2023 runway season.

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