The Matthieu Blazy-Designed Storefront is Located Within the Historic Galleria Vittorio Emanuele II
Bottega Veneta‘s newest storefront opened in Milan on January 30th, 2024. The house’s first store in Milan designed by creative director Matthieu Blazy, it is located within the historic Galleria Vittorio Emanuele II shopping gallery in central Milan.
The two-story store is distinguished by three essential elements: glass, Italian walnut wood, and green Verde Saint Denis marble. The combination picks up and evolves the aesthetic of the brand’s Avenue Montaigne flagship in Paris, which opened in September last year, blending traditional Italian materials with a modernist sensibility, and honoring the brand’s commitment to innovative craft.
“There are different experiences of space in the store,” said Blazy. “I wanted to express the idea of a domestic interior referring to Italian modernist architecture that contrasts with the aesthetic of a spaceship.And to capture the intimacy and the imagination of getting dressed.”
To celebrate the opening, Bottega Veneta will pre-launch three key pieces from its Spring 2024 collection exclusively in the Galleria store: Kalimero Cha Cha and Città bags in signature Intrecciato, and the Cha Cha shoe. In addition, the store will open with a limited edition of five unique Kalimero Città bags in python, as well as 15 ceramic handle Sardine bags. Each Sardine is numbered with an interior brass plate.