MICHAEL KORS LAUNCHES IN AMAZON FASHION STORES

Michael Kors Launches in Amazon Fashion Stores

The Brand Is Now Available to Shop Through Amazon’s Growing Luxury Fashion Platform

Michael Kors has officially launched its first dedicated storefront on Amazon, offering U.S. customers a new way to shop the brand’s collections. This marks the first time that Michael Kors handbags, ready-to-wear, and accessories will be available directly from the label on the e-commerce platform.

The new Amazon store features thousands of Michael Kors products, all eligible for fast, free Prime delivery. Shoppers will find the latest arrivals, including this season’s Laila bag, alongside an array of items spanning women’s ready-to-wear, handbags, men’s clothing and accessories, footwear, sunglasses, and watches. The storefront also incorporates campaign videos and imagery designed to reflect the brand’s signature jet-set lifestyle aesthetic.

In addition to product offerings, the store includes an “About Us” page detailing the brand’s history, as well as behind-the-scenes content and notes from designer Michael Kors. These elements aim to create an immersive shopping experience that blends commerce with brand storytelling.

To mark the launch, Michael Kors and brand ambassador Suki Waterhouse – who stars in the brand’s Spring 2025 campaign – will host a private dinner for influencers and media at Aman New York.