Review of Burberry ‘TB Summer Monogram Collection’ Ad Campaign by Burberry Creative Director Riccardo Tisci with Photographer Luigi & Iango with models Gisele Bündchen
Burberry teams with iconic supermodel Gisele Bündchen and photography duo Luigi & Iango for a new TB Summer Monogram campaign that explores image, beauty, and the interpenetration of past and present.
The campaign melds the past and the present to create a collision of iconicity. In Luigi & Iango’s steady and straightforward portraiture, Bündchen adopts an effortless stance in front of unreleased portraits captured by the duo ten years prior.
The imagery taps into Gisele Bündchen’s status as one of the most characteristic faces of fashion imagery throughout the past several decades, exploring change and sameness across personhood and perspective. It’s fitting motif for a campaign focused on monogram, which seeks to distill a brand’s identity into an iconic and instantly recognizable visual presence.
Burberry Creative Director | Riccardo Tisci
Photographers | Luigi & Iango
Models | Gisele Bündchen
Stylist | Suzanne Koller
Makeup | Georgi Sandev