Tory Burch Fall 2024 Ad Campaign

Tory Burch

Fall 2024 Ad Campaign

Review of Tory Burch Fall 2024 Ad Campaign by Photographer Jamie Hawkesworth with models Vittoria Ceretti, Mona Tougaard, Chu Wong

Tory Burch embraces light and love in Lisbon with the new Fall 2024 campaign captured by photographer Jamie Hawkesworth.

Captured along the city’s gorgeous coastline, the imagery channels a delicate perspective and golden-hour lighting to paint a rich portrait of the collection’s unique spectrum of textures. The backdrop of linear modernist architecture giving way to a blue seascape creates a striking tension with the collection’s approach to volume and the joyful, exploratory moods of the trio of models who embody it.

The accompanying short film puts these portraits in motion, drawing on the dynamic quality of the ocean breeze while deepening the monumental impact of the architectural details.

The campaign is classic Tory Burch: a strong choice of setting, well-cast models, and a focused and elegant look at the season’s star pieces.

Tory Burch Creative Director | Tory Burch
Photographer | Jamie Hawkesworth
Director | Massimiliano Bomba
Models | Vittoria Ceretti, Mona Tougaard, and Chu Wong
Stylist | Brian Molloy
Hair | Anthony Turner
Makeup | Lucia Pica
Set Designer | Julia Wagner
Location | Lisbon, Portugal


Senior Fashion Writer | The Impression