Walter Chiapponi

Walter Chiapponi Joins Blumarine as Creative Director

Designer to Unveil Debut at Upcoming Milan Fashion Week

Blumarine has welcomed Walter Chiapponi as its new creative director, with the fashion community anticipating his first collection to be showcased during Milan Fashion Week in February.

Following his role at Tod’s, Chiapponi carries a reputable track record into his new position at Blumarine. “Walter Chiapponi’s talent and style will infuse Blumarine with fresh energy while respecting its rich heritage,” remarked Marco Marchi, CEO of Eccellenze Italiane, the brand’s holding company.

Tod’s SS24 by Walter Chiapponi

Chiapponi steps into a role formerly held by Nicola Brognano, who has moved on after a four-year chapter of reinventing the brand. Brognano brought a youthful vibrancy to Blumarine that captured the attention of a new generation.

Bluemarine SS24 by Nicola Brognano

Embracing this opportunity, Chiapponi said, “It’s a pleasure to join Blumarine, a brand celebrated for its playful femininity. I’m eager to contribute to the brand’s narrative, broadening my creative horizons and bringing a refreshed artistic touch to its collections.”

With extensive experience in the fashion industry, including stints at Givenchy, Valentino, and Bottega Veneta, Chiapponi is known for his thoughtful approach to luxury design. At Tod’s, he was acclaimed for his chic, effortless collections that highlighted the brand’s iconic styles and Italian artisanal heritage.

Marchi’s leadership of the EIH Eccellenze Italiane group has seen Blumarine engage in innovative collaborations and expand its market presence. Chiapponi’s arrival is seen as a strategic step in reinforcing Blumarine’s vision and influence in the global fashion arena.

As Eccellenze Italiane looks forward, the appointment of Chiapponi marks a significant stride towards enhancing the international appeal of Italian fashion and potentially preparing the group for future financial opportunities, including a public offering. His creative direction is expected to lead Blumarine into an exciting new era.