Review of Giorgio Armani Holiday 2023 Ad Campaign by Photographer Elizaveta Porodina and models Beauise Ferwerda, Diogo Gomes, and Xavier Serrano
Giorgio Armani captures the light and shimmer of the festive season with an electrifying Holiday 2023 campaign by photographer Elizaveta Porodina.
Taking her cue from the styling’s celebratory sparkle and shine, Porodina deploys her signature photographic approach that makes excellent use of high color saturation, polychromatic lighting, and exposure for an aesthetic that is at once nostalgic in its painterly airbrushed feel, yet kaleidoscopically contemporary. The portraits recall those glitzy and dazzling surreal advertisements of the 80s, yet feel squarely anticipatory of the final festive moments of 2023.
Wisely tapping one of today’s most distinct fashion photographers to fully bring to life its vision of color and shine to life, Giorgio Armani welcomes the holidays with dazzling style.
Photographer | Elizaveta Porodina
Models | Beauise Ferwerda, Diogo Gomes, and Xavier Serrano
Hair | Pierpaolo Lai
Makeup | Patrick Glatthaar