Kylie Jenner Ventures into High Fashion with Khy
Kylie Jenner, globally recognized for her cosmetics brand, is delving deeper into the fashion world. The cosmetics magnate recently unveiled her latest project – a clothing line named “Khy”. Through an Instagram post, Jenner teased her latest collection, posing in a statement leather trench coat paired with Ferragamo’s vibrant red pumps. The photo’s caption introduced the new brand simply as “Meet khy”.
The brand’s dedicated Instagram account gave followers a sneak peek, with the first post showcasing the back of the leather coat, revealing its high collar, cinched waist, and balloon sleeves. The caption entices with a “Coming Soon” and directs followers to Khy’s newly minted website, where early-access sign-ups are now available. Though the release date remains a mystery, anticipation is mounting.
The fashion realm is abuzz with excitement over Jenner’s newest endeavor. Speculation is rife, with some fans linking the announcement to a previous hint dropped by Jenner’s niece, North West, on a social media livestream.
This isn’t the first time Jenner has dipped her toes into fashion. She previously collaborated with PacSun and sister Kendall Jenner in 2012. However, it was the launch of Kylie Cosmetics in 2015 that cemented Jenner’s business acumen. With its meteoric rise, Kylie Cosmetics propelled her into Forbes’ list of youngest self-made female billionaires by 2019. That same year saw Jenner selling a significant stake of her brand to Coty, and in 2021, they redefined Kylie Cosmetics, emphasizing vegan and clean formulas.
The fashion elite are eagerly anticipating further insights into Khy. What remains indisputable is Kylie Jenner’s knack for merging innovation and style, whether she’s venturing into cosmetics or fashion.