You Came, You Saw, You Ranked: The Most Viewed Collections as Voted by Your Click Counts
While the physical presence of a runway show before an audience in the room is important to a designer’s vision and a brand’s messaging, the ability to leverage and expand the runway format to reach a wider audience more accessibly is essential in the fashion industry’s modern landscape. As our most-viewed shows list captures, the brands that are doing the best and showing the most meaningful growth also tend to be those that are drawing the most eyes, clicks, and conversation.
While Prada and Gucci enjoyed the top two spots last season, a change in the popular current might be underway, as this season saw them drop back a few spots to make way for the gorgeous minimalism of Jil Sander, the unquenchably cool Khaite, and Fendi’s star-studded Baguette celebration.
Following up on his successful debut collection as creative director of Bottega Veneta, Matthieu Blazy’s second collection for the house rocketed him up to our top spot, with the view counts again confirming it as the season’s most notable show.
Here are The Impression’s Top 10 most viewed fashion shows of the Spring 2023 runway season.