BVLGARI & SAVE THE CHILDREN HOST MASTERCLASS AT HARVARD BUSINESS SCHOOL

Bvlgari and Save the Children Host Masterclass at Harvard Business School

The Event Emphasized the Impact of Cross-Sector Partnerships

In celebration of World Children’s Day, Harvard Business School’s Retail & Luxury Goods Club and Social Enterprise Club co-hosted a masterclass featuring Fondazione Bvlgari and Save the Children. The event highlighted the 15-year partnership between the Italian luxury brand and the global humanitarian organization, with presentations by Bvlgari Deputy CEO Laura Burdese and Save the Children US Chief Development Officer Luciana Bonifacio.

The masterclass, moderated by Professor Rohit Deshpande, Emeritus of Marketing at Harvard Business School, offered students a unique opportunity to learn from this model of philanthropic collaboration. Attendees gained insights into corporate social responsibility while exploring its intersection with the retail and luxury goods industry. The event also served as a platform to inspire the next generation of leaders in these sectors.

This initiative is part of a broader effort by Bvlgari to engage with strategic academic institutions and universities globally, fostering dialogue on corporate social responsibility and motivating future leaders to embrace sustainable and socially impactful practices.