The house launched the Sotheby’s auction of its one-of-a-kind Unity Time Object as it celebrates a decade of partnership with UNICEF.
Louis Vuitton has officially launched the auction of its Louis Vuitton Unity Time Object, a one-of-a-kind collectible created to mark the 10th anniversary of the house’s partnership with UNICEF. The launch was celebrated with a dinner at Sotheby’s headquarters in New York hosted by Jean Arnault, Watch Director at Louis Vuitton, alongside Sotheby’s Head of Modern Collectibles Brahm Wachter and UNICEF Deputy Executive Director Partnerships Kitty van der Heijden. Guests included Pat McGrath, Lauren Santo Domingo, Leandra Medine, Erin Walsh, and Derek Blasberg.
The centerpiece of the initiative is the Unity Time Object, a unique clock inspired by the geometry of a soccer ball and developed through a collaboration between La Fabrique du Temps Louis Vuitton, Swiss clockmaker L’Épée 1839, and the house’s historic trunk-making ateliers. Presented within a handcrafted Monogram trunk produced in Louis Vuitton’s Asnières workshops, the piece combines watchmaking, design, and the brand’s longstanding expertise in travel goods.
The online Sotheby’s auction opened on June 9 and runs through June 18. Alongside the Unity Time Object, bidders can purchase signed Louis Vuitton Monogram soccer balls and special editions of the REBONDS 2026 book, a revival of the project first launched around the 1998 FIFA World Cup. The Unity Time Object will also be exhibited publicly at Sotheby’s New York through June 18. All auction proceeds will benefit UNICEF programs supporting vulnerable children worldwide.
The auction forms part of a broader series of initiatives commemorating ten years of the Louis Vuitton–UNICEF partnership, which began in 2016. Over the past decade, the collaboration has generated more than $28 million for UNICEF through fundraising initiatives including the Silver Lockit jewelry collection, which contributes a donation from each piece sold. The partnership is also expanding its focus in 2026 through support of UNICEF’s POWER4Girls program, which promotes education, leadership development, economic inclusion, and protection for girls and young women across more than 120 countries.
The anniversary program also includes new editions of the Silver Lockit collection and a new release of REBONDS, a photography book featuring more than 100 figures from fashion, sport, art, music, and film. Originally published in 1998, the project returns with profits directed to UNICEF and serves as another fundraising component tied to the partnership’s ten-year milestone.
As luxury houses continue to expand philanthropic programs through collectible products and cultural initiatives, Louis Vuitton’s anniversary campaign brings together watchmaking, publishing, sport, and charitable fundraising under a single platform, reinforcing a partnership that has become one of the longest-running social impact commitments within the luxury sector.
