Calvin Klein Holiday 2022 ad campaign photo

Calvin Klein

Holiday 2022 Ad Campaign

Review of Clavin Klein Holiday 2022 Ad Campaign by Photographer James Brodribb with models Greta Hofer, Malika Louback, Mathilda Gvarliani, Fernando Lindez, Malik Anderson, Valentin Humbroich, and Tom Hughes

Calvin Klein offers a simple look at minimal winter time dressing with its new Holiday 2022 campaign by photographer James Brodribb.

Though designated as a holiday campaign, apart from some use of the color red the imagery doesn’t have much – or any – identifiable signifiers of holiday cheer to offer, instead opting for an elegantly minimal and classically Calvin Klein stripped-back studio approach with Brodribb’s intimate portraits that are striking to behold. While it certainly doesn’t revolutionize the holiday campaign, it does do strong work to further solidify CK’s powerfully simple aesthetic.

Calvin Klein Creative Director | Cedric Murac
Photographer | James Brodribb
Models | Greta Hofer, Malika Louback, Mathilda Gvarliani, Fernando Lindez, Malik Anderson, Valentin Humbroich, and Tom Hughes
Stylist | Jay Massacret
Hair | Lucas Wilson
Makeup | Maki Royke
Casting Director | Mark Foltz
Set Designer | David De Quevedo


Senior Fashion Writer | The Impression