Charles Jeffrey Loverboy 'Footwear' Fall 2024 Ad Campaign

Charles Jeffrey Loverboy

Fall 2024 Footwear Ad Campaign

Review of Charles Jeffrey Loverboy Fall 2024 Footwear Ad Campaign by Creative Director of Agency X with Photographer Shahram Saadat with models Tycho Jones, Mei Cheng, Maki Omori

Charles Jeffrey Loverboy continues to claw its way to cult-icon status with a new campaign highlighting the brand’s Fall 2024 footwear offering. The imagery was shot by photographer Shahram Saadat.

Offering a direct and energetic lens on the brand’s signature aggressively fabulous spirit, Saadat’s idiosyncratically cool imagery gets another great boost from the team’s awesome styling work.

Charles Jeffrey’s playfully provocative shoes – in particular the already iconic claw-toed incarnations – are one of his most exciting and coveted design expressions, so it’s a smart move to highlight them in a dedicated digital campaign that will pop off on the brand’s Instagram, TikTok, and website.

Charles Jeffrey Loverboy Creative Director | Charles Jeffrey
Photographer | Shahram Saadat

Models | Tycho Jones, Mei Cheng, Maki Omori
Hair | Charles Stanley
Makeup | Fey Carla Adeji
Charles Jeffrey Team | Charlie Hughes, Moira Gonzalez, Mia Min, Ella Newey


Senior Fashion Writer | The Impression