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The Impression’s Best Intimates Ads of Spring 2018

The Impression’s Chief Impressionist, Kenneth Richard, and The Impression team select the best fashion intimate & underwear ad campaigns of the spring 2018 season.

Calvin Klein Underwear

Agency | Lloyd & Co.
Creative Director | Doug Lloyd
Photographer | Daniel Jackson
Models | Abbey Lee, Alicia Burke, Ine Neefs, Lukas Marschall, Salomon Diaz, & Timo Baumann
Stylist | Melanie Ward
Set Designer | Andrea Stanley
Hair | Ward Stegerhoek
Makeup | Romy Soleimani

 

Agent Provocateur

Creative Director | Sarah Shotton
Director | Anton Corbijn
Starring | Barbara Palvin
Hip Cats | Alex Evans, Anita Kaushik, Dana Smit, Isabel Neumair, Jesse de Core, Lucie Nontha, & Ramona Chmura
Receptionist | Nathan Evans
Cook | Edmund Short
Stylist | Ellie Grace Cumming
Hair | Jonathan de Francesco
Manicurist | Adam Slee
Production | Black Label
Music | “Dong-Dong-Di-Ki-Di-Gi-Dong” – Golden Earring


 

Fleur Du Mal

Photographers | Jake Rosenberg (digital) & Remy Lagrange (Polaroid Big Shot)
Models | Jordan Moon & Frances Coombe
Stylist | Hester Hodde
Hair | Joey George
Makeup | Akiko Owada
Location | The 1896 Studios and Stages


 

Coco de Mer

 

Photographer | Rankin
Executive Producer |  Beth Montague
Producer | Joshua Parsons
Creative Director | Vicky Lawton
Creative | Julia Salotti
Models | Angela Ruiz, Sarah Louise, & Ishioma Okenmor
Stylist | Ellie Witt
Hair | Jonathan Connelly
Makeup | Holly Silius
Manicurist | Kelly Shenton 


 

Victoria’s Secret Sexy Illusions

Models | Jasmine Tookes, Romee Strijd, Taylor Hill, Josephine Skriver, Lais Ribeiro, & Elsa Hosk