JW Anderson Spring 2020 Fashion Ad Campaign Photos

JW Anderson

Spring 2020 Ad Campaign


Photographer Tyler Mitchell, the first black photographer to shoot a September issue of Vogue, returns again to reteam with the house of JW Andrson, having shot the designer’s Fall campaign.

The pairing of Tyler and Andeson, along with creative agency M/M Paris, is just the right meld of awe, interest, and youthful optimism. The art direction is a hybrid of found-art like artistry from oversized painted canvases depicting suburban settings to larger-than-life tricycles, jump-ropes, mini-trampolines blended with retro sepia-like tones and pastels. The result is a campaign that transcends fashion into art and fits with the intellectual spirit of Jonathan Anderson’s artisanal vision.

The carefree feeling breathes fresh air, wonder, and warmth into a world overcrowded with despair and cynicism, and shows that fashion understands the desires of the subconscious undertones of the needs of humanity.

JW Anderson Spring 2020 Fashion Ad Campaign Photos
JW Anderson Spring 2020 Fashion Ad Campaign Photos

JW Anderson Creative Director | Jonathan Anderson
Agency | M/M Paris
Creative Director | Mathias Augustyniak & Michael Amzalag
Photographer | Tyler Mitchell
Models |  Enonha, Djeneba, Krisha, Rose, Romance, Hamza, Jerell, Khalid 
Stylist | Benjamin Bruno
Hair | Cyndia Harvey
Makeup | Lauren Parsons
Casting Director | Julia Lange
Set Designer | Andy Hillman
Production | Holmes Production