Michael Kors 'Mother’s Day' 2024 Ad Campaign

Michael Kors

'Mother’s Day' 2024 Ad Campaign

Review of Michael Kors ‘Mother’s Day’ 2024 Ad Campaign by Photographer Cass Bird with model Grace Elizabeth

Michael Kors celebrates Mother’s Day with a campaign starring model Grace Elizabeth and her growing family. The model was lensed by photographer Cass Bird.

Michael Kors 'Mother’s Day' 2024 Ad Campaign

Bird’s simple and intimate portraits capture Elizabeth alongside her three-year-old son, Noah. The looks are classic with a touch of glam, but the most notable styling feature is the emphasis on the mother’s baby bump, joyfully celebrating how her family is about to be blessed with one more member.

It’s a simple approach that finds real meaning in the holiday by putting the spotlight on a real mother and her family, making for a sophisticated yet playful set of imagery that radiates positivity, love, and family joyfulness.

Michael Kors Creative Director | Michael Kors
Photographer | Cass Bird
Models | Grace Elizabeth
Stylist | Alex Harrington