Prada inaugurates a new store located in the elegant and prestigious location of East Hampton, New York, at 2 Newtown Lane.
The building is sober and elegant in keeping with its surroundings, while the interior, framed by a sequence of large windows, reveals an original space of 1600 square feet. For the inauguration, the temporary installation is inspired by colors and a lively atmosphere: featuring an ivory-and-green striped carpet and walls with the same graphic. The surfaces are defined by a sequence of alternating stripes in contrasting colors, while a neon sign provides a fresh, iconic interpretation of the Prada triangle logo.
The store which houses the men’s and women’s collections of ready-to-wear, leather goods, footwear and accessories also presents a special collection, evoking a touch of energy and the atmosphere of summer.