Boss x Phipps

Pre-Fall 2022 Ad Campaign

Review of Boss x Phipps Pre-Fall 2022 Ad Campaign by Creative Director Spencer Phipps

Boss and Phipps celebrate their new collaborative collection with a campaign focused on its ethos of sustainability.

The collection sees Phipps’ eponymous founder and creative director mine Boss’ archives to reinvigorate deadstock fabric with a new life, resulting in a vibrant and earthy, genderless capsule collection for Pre-Fall 2022.

“Boss opened up its archives and allowed me to do what I love – create clothes with a conscience that lead the industry into a new and more responsible future.”

– Spencer Phipps

Capturing the collection both in the great outdoors and in an earth-toned studio space, the imagery emphasizes the vibrant patterns, practical style, and gender-fluid layerability of the designs by putting them into conversation with outdoor gear and bright, spontaneous personalities.

Phipps Creative Director | Spencer Phipps

Senior Fashion Writer | The Impression
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