Review of Bottega Veneta Winter Solstice 2024 Ad Campaign by Creative Director of Agency X with Photographer Louise & Maria Thornfeldt with models Annabel Van Tilborg, Hedi Ben Tekaya, Lina Zhang, Liz Kennedy, Mohammed Banze, Morena Grasso, Shun Yoshida, Sophia Makibdji, Tommaso Zana, Yuhi Miyahara
The darkest day of the year may be approaching, but Bottega Veneta continues to shine. The brand’s new Winter Solstice campaign, shot by photographer duo Louise & Maria Thornfeldt, brings together a curation of festive, elegant, and cozy pieces for a celebration of light during the winter months.
The imagery continues Bottega’s aesthetic of soulful, direct portraiture. Framing their shots against the textures of an elegant Milanese modernist home, the Thornfeldts’ executing a gorgeously sensitive consideration for natural light. With the campaign’s theme in mind, this subtle luminous presence evokes the ephemerality of how light and time slip away, in contrast with the house’s enduring craft.
Leave it to Bottega Veneta to launch a “Winter Solstice” campaign instead of a Holiday campaign: the brand continues to proudly defy the typical marketing conventions of the fashion industry and do things its own way while still staying right at the forefront of the fashion conversation. The campaign is another simply beautiful extension of the brand’s soulful and focused yet playful take on craft in motion.
Bottega Veneta Creative Director | Matthieu Blazy
Photographer | Louise & Maria Thornfeldt
Models | Annabel Van Tilborg, Hedi Ben Tekaya, Lina Zhang, Liz Kennedy, Mohammed Banze, Morena Grasso, Shun Yoshida, Sophia Makibdji, Tommaso Zana, Yuhi Miyahara
Hair | Duffy
Makeup | Pat McGrath
Casting Director | Anita Bitton