Dolce & Gabbana Women's Fall 2024 Ad Campaign

Review of Dolce & Gabbana Fall 2024 Ad Campaign by Art Director Fabien Baron and Photographer Steven Meisel with model Miley Cyrus

Dolce & Gabbana channels a vintage spirit for a new generation with its Fall 2024 campaign by photographer Steven Meisel and art director Fabien Baron.

With its monochrome sense of drama and glamor, the campaign imagery hearkens back to iconic vintage D&G ads – many of which were shot by Meisel himself. Set among an elegant café and nightclub, the photographer’s rich black-and-white shots see Cyrus as a commanding and sophisticated heroine dressed in black for an evening soirée.

While Miley Cyrus does at times feel a bit out of her element in this kind of campaign imagery, the casting choice is strong in a different sense. The brand has made a strong push to revisit the spirit of its iconic ads from its 90s and 2000s heyday (which here Baron and Meisel have helped to richly realize that classic feel) while guiding it forward through partnerships with contemporary cultural leaders – including Miley Cyrus, who now has several projects with the brand under her belt.

Cinematic, opulent, and dramatic, the campaign is a powerful statement of the brand’s signature glamor seen through the perspective of a new icon.