Danish fashion powerhouse Ganni partners with supermodel Paloma Elsesser to unveil a groundbreaking collection celebrating diversity and empowerment
Ganni, the renowned Danish fashion house, joins forces with supermodel Paloma Elsesser to launch a groundbreaking collection celebrating inclusivity and individuality. This collaboration marks a significant step towards a more diverse and empowering fashion landscape.
Creative Director Ditte Reffstrup expresses her admiration for Paloma’s iconic style, highlighting her influence on the industry and women worldwide. Paloma’s longstanding relationship with GANNI, dating back to her runway debut in February 2020, serves as the foundation for this innovative partnership.
The collection, teased during Ganni’s Spring Summer 2024 show “HELLO, WORLD!”, reflects Paloma’s unique aesthetic and the brand’s commitment to thoughtful design. The debut piece—a transparent hooded dress paired with matching pants—embodies the collection’s focus on texture and tactile elements inspired by nature.
“We are honoured to partner with Paloma on this capsule,” shares Ditte Reffstrup. “Our collective vision is to empower individuals of all shapes and sizes by offering thoughtful, elevated styles. Paloma is a true voice of change, and we’re thrilled to share this project with the world.”
Paloma echoes this sentiment, emphasizing the collaboration’s mission to foster inclusivity and confidence in fashion. The collection, featuring four dresses and three trousers, aims to inspire curiosity and self-acceptance among wearers.
Ganni’s dedication to size inclusivity extends beyond this collaboration, with products ranging from EU 32 to 52 across main collections and collaborations. The brand’s ongoing efforts to authentically cater to its diverse community underscore its commitment to inclusivity and accessibility.
With prices ranging from 145 GBP / 145 EUR / 185 USD to 345 GBP / 325 EUR / USD 395, the collection will be available on Ganni.com and select stores across Europe and the US starting April 17th, 2024. Fashion enthusiasts can anticipate a range of sophisticated yet versatile pieces designed to empower and inspire.
