The Brand Continues Its Partnership With the K-Pop Group Through a Special Event and Performance in Tokyo
Acne Studios hosted an event in Tokyo in celebration of the brand-new K-Pop group ILLIT, who recently debuted as brand ambassadors. ILLIT performed two of their viral hits while wearing Acne Studios’ Spring 2024 collection.
Previously, the group attended the brand’s Fall 2024 runway show and then fronted its Spring 2024 campaign.
ILLIT launched their debut four-track EP Super Real Me on March 25 and since has been one of the biggest emerging K-pop girl groups to debut with their single “Magnetic” charting on the Hot 100 in 2024 and reaching more than 2.4M followers on TikTok and Instagram individually.