Originally released in 2014, the scent’s inimitable spirit will be revisited through a new visual series unveiled throughout the year. Seen through the lens of Harley Weir, Amelia Gray brings a fresh perspective as the face of Mojave Ghost 2024, embarking on a continued dialogue that opens up an exploration of the fragrance from myriad angles.
To celebrate the launch of the collaboration, Ben Gorham and Amelia Gray co-hosted a cocktail party at Byredo’s Rue Saint-Honoré flagship store, followed by an intimate dinner at Hôtel de Crillon.
Among the attendees were Cher, Serena Williams, Lisa Rinna, Precious Lee, Rosie Huntington-Whiteley, Nicole Parker, Rola, Tina Kunakey, Amina Muaddi, Giorgia Tordini, Gilda Ambrioso, Gaia Repossi, Paloma Elsesser, Laurie Lynn Stark, Aweng Chuol, Lucia Pica, Laure Hérard-Dubreuil, Ikram Abdi, Hari Nef, Alex Consani, Ami & Aya, Elizabeth & Victoria Lejonhjärta, Maya Stepper, Leomie Anderson, Zoe Adjani, Arthur Kar, Joshua Woods, Rafael Pavarotti, David & Isabela Grutman amongst other guests.
