Fashion house stages third destination show, moves mainline debut outside New York for the first time
Carolina Herrera will unveil its Spring/Summer 2026 collection in Madrid on Thursday, September 18, marking the brand’s first presentation of a mainline collection outside of New York Fashion Week.
The show is the latest in a series of international runway events for the brand. Carolina Herrera previously staged its Resort 2024 and 2025 collections in Rio de Janeiro and Mexico City, respectively. Despite the temporary move abroad, the label has confirmed it will return to the NYFW calendar in 2026. Ahead of the Madrid show, a private preview event for clients will be held in New York.
“Madrid has always been one of my favorite cities in the world, so incredibly rich in its history, art, culture and landmarks,” said Creative Director Wes Gordon. “It has an amazing energy and a vibrant culture, home to so many creatives with a distinct approach to beauty and joy. Whenever I visit Madrid I get a full recharge of inspiration. Here, Alegría de Vivir becomes a reality. From a spontaneous dinner at Casa Lucio to a long walk through El Retiro or a quiet hour at the Reina Sofía, Madrid is a city shaped by history, but never stuck in it—there’s an allure in the way the past coexists with the present. Bringing Carolina Herrera here feels less like a decision and more like continuing a shared conversation.”
The brand will also collaborate with Spanish creatives and artisans for the upcoming show, continuing its practice of incorporating local craftsmanship into its designs. Similar collaborations were featured in the Resort 2025 show in Mexico City.
The Madrid presentation coincides with a high-profile moment for the brand. Carolina Herrera’s fragrance “Good Girl” recently reached the top global sales position. The Spring/Summer 2026 show will follow a celebration dinner scheduled for the evening of September 17.
The fashion house and Gordon have previously been active in Madrid. In 2023, Carolina Herrera partnered with the Thyssen Museum as part of its “Celebrating Women in the Arts” initiative, supporting the exhibition “Maestras – Women Masters,” which featured over 100 works by artists such as Artemisia Gentileschi, Angelica Kauffmann, and Sonia Delaunay. In 2024, Gordon participated as a judge in Vogue España’s Fashion Fund.
