Colombian Artist, J. Balvin for Ovadia & Sons’ Spring 2017 Ad Campaign


BY MARISSA TOZZI

OVADIA & SONS visits Joshua Tree National Park to shoot their Spring 2017 campaign, featuring Colombian artist gone fashion enthusiast, J.Balvin. Shot by Sean Sullivan, photos comprised of art direction from the brand’s designers Ariel & Shimon.

We connected with J the moment we met him. Although we grew up worlds apart, we share a lot of the same interests in fashion, art and music. His sense of humor, energy and spirit is something you want to be around. It shines through in his music and we believe it’s a big part of his groundbreaking success. Disconnected from the everyday hustle, we captured Jose in his purest state.

- Ariel & Shimon Ovadia

 

Art Directors | Ariel & Shimon Ovadia
Photographer | Sean Sullivan

Entertainer | J. Balvin
Groomer | Janelle Oldham

Location | Joshua Tree National Park