Gabriela Hearst Joins Passionate Conversation At The United Nations Climate Change Conference
Gabriela Hearst Joins Passionate conversation On Climate Change at COP26
Joining forces for our planet, creative visionaries from three different spheres – fashion designer Gabriela Hearst, chef Daniel Humm and artist Dustin Yellin – spoke on a panel moderated by Vogue sustainability editor Emily Chan. The panel discussion took place at the United Nations Climate Change pavilion located at the Scottish Event Campus, which the UK host named the Blue Zone. This area is home to the United Nations Climate Change Conference 2021, the World Leaders Summit and a wide range of climate-related events.
Whatever grain of sand I can bring to the transition, I will wholeheartedly give. As participation is survival.”
– Gabriela Hearst, Creative Director of Gabriela Hearst and Chloé
Gabriela Hearst, Daniel Humm and Dustin Yellin came together to address sustainability in multiple spheres including fashion, food and art. The discussion demonstrated how three different voices with singular approaches can share a common goal to transform their respective disciplines into more environmentally conscious and mindful models–benefiting both the planet and future generations
Gabriela Hearst established her eponymous brand six years ago, built on the values of long-term view and sustainability. In 2015, Gabriela Hearst began a partnership with Manos del Uruguay, a 50-year-old non-profit cooperative that empowers women in rural areas. In 2017, Gabriela Hearst presented its first runway show using 30% deadstock fabrics, eliminating the use of plastic and repurposing all elements of the show. That same year, Hearst visited rural Turkana county in Kenya with Save the Children, upon learning East Africa was facing its worst drought in 70 years putting 20 million people at risk of famine. After witnessing the unfairness of climate change first-hand: mass screening for malnutrition, water scarcity, complete loss of animal stock – a currency and a vital source for survival–Gabriela Hearst pledges $600K for funds required to meet the needs of 1,000 families in the area she visited. For the first time ever, over a single week, her handbags that are sold by request only were available to purchase with its retail partners Net-A-Porter and Bergdorf Goodman. The money was raised in just 2 days.
In 2018, Gabriela Hearst opened its New York flagship store, which was built with a conscientious approach and lower impact materials; 90% of the material waste generated during construction was recycled. In 2019, Gabriela Hearst achieved the goal of being plastic free both in front and back of house by using compostable packaging and recycled cardboard hangers. That same year, the brand produced the first ever carbon neutral runway show for its Spring-Summer 2020 collection and opened its London store in Mayfair designed by Lord Norman Foster using lower impact materials such as reclaimed wood, non-toxic vegetable dyed leather and linen curtains rather than cotton.
In February 2020, Hearst announced its partnership with EON, a leading digital identity platform for the fashion and apparel industry, connecting products throughout their lifecycle by unlocking visibility, traceability, and insight through a QR code. The goal is to provide customers with greater transparency by sharing details of the supply chain and providing them with information about their garment’s journey.
58% of Hearst’s Spring-Summer 2022 collection for Chloé, where she was appointed Creative Director in December 2020, was made from lower impact materials (up 40% from her debut AutumnWinter 2021 collection), and saw the introduction of Chloé Craft– a commitment from the 69-year-old French Maison to expand the number of handmade products by artisans and diverse social enterprises in response to luxury fashion becoming overly industrialized. Chloé has collaborated with non-profits, among them Sheltersuit, a social justice organization that protects the homeless, and social enterprise Ocean Sole, which upcycles flipflops found washed-up in Kenya. The Maison is committed to empowering women and creating equal opportunities by means of partnering with initiatives such as Les Batisseuses, a network that trains women refugees in ecological construction, and World Fair Trade Organization guaranteed members including the Madagascarbased Akanjo. In October 2021, Chloé achieved B Corp certification.
Throughout the pandemic, Chef Daniel Humm began to think more deeply about purpose, and about the radical change that the entire food system needed. Early on, as the future of Eleven Madison Park turned unknown, the kitchen of his 3-star Michelin restaurant was converted into a commissary where nearly 1 million meals, in partnership with non-profit Rethink Food, were distributed to New Yorkers battling food insecurity.
In June 2021, after experiencing firsthand how the current food system is not sustainable in many ways, Eleven Madison Park reopened with an entirely plant-based tasting menu. A first-of-itskind pivot by a restaurant of this caliber, Chef Humm defines the move as “not anti-meat, but pro-planet.”
The restaurant experience is, and always has been, about more than what’s on the plate. In recent months, Eleven Madison Park has prioritized redefining luxury as an experience that serves a higher purpose and one that maintains a genuine connection to the community. The future is plant-based.
Dustin Yellin is an artist who tells stories that weave together the idea of how both the human world, and the other worlds of critters, plants, and rocks have always been a collection of enmeshed networks. His multidisciplinary approach tunnels across traditionally siloed fields though a body of work that includes object making, animation, pedagogy, and the forming of organizations. He recently released Procession, a pedagogical AR app, made in partnership with the National Wildlife Federation, which tackles the subject of endangered species; it was an official selection of the Tribeca Festival. Yellin is currently developing The Bridge, a monumental artwork that turns a supertanker on its head to provide a history of energy, and to find its cleaner future. Yellin is the founder of Pioneer Works, an arts and sciences institute in Red Hook, Brooklyn, where Yellin and the team provide practitioners a space to work, a platform in which to exchange ideas, and the tools to create a more open and inspired world.
WHERE FASHION GETS CREATIVE
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