Gucci Publishes First Impact Report and Surpasses Environmental Reduction Target 4 Years Early

The House Shares the First Set of Results from Its Recently Expanded Equilibrium Initiative, Including Having Already Met its Environmental Goals for 2025

Gucci published its inaugural Equilibrium Impact Report, which shared some impressive results in environmentalism and sustainability, via its Equilibrium platform. One year ago, the brand revamped and expanded the Gucci Equilibrium initiative, a push to use the brand’s resources to create positive change for the planet and its people. With the arrival of the first annual impact report, the initiative proves itself to be doing even better than expected.

Incorporating 2020 data, Gucci’s new Environmental Profit and Loss results were published in the report, revealing that the house surpassed its 2025 reduction target four years ahead of time: -44% reduction of total environmental impacts and -47% decrease in greenhouse gas emissions (compared to a 2015 baseline). This positive trend also reveals a continued reduction pathway year-over-year starting from 2015.

In 2020, Gucci achieved a -17% decrease in greenhouse gas emissions and a -9% reduction of its total footprint versus 2019.

Since the launch of the initiative, Gucci has taken important steps to reduce and offset its carbon footprint while pivoting towards renewable energy within the supply chain. They also made visible moves in the consumer sphere by incorporating eco-friendly packaging and exploring circular business models via the Off the Grid collection, the house’s first collection produced with entirely recycled or sustainable materials.

On the “People” side of the project, the report shared that Gucci has raised more than $17.5 million to support gender equality projects and advocacy through Chime for Change, received the “Welcome. Working for Refugee Integration” award by the United Nations Refugee Agency for the second consecutive year, donated more than €2.5 million to support COVID-19 relief initiatives – including promoting equitable access to vaccines globally – and more.

As the house celebrates its 100th anniversary this year, it’s exciting to see them doing work to give back and build a more sustainable and inclusive future for everybody.