Marco Maccapani

Show Producer

Born in Milan in 1959, Marco Maccapani is best known in the world of fashion. Since 1984 he has been a member of Show Work – one of the first production houses for fashion events in Italy and Europe.

As a producer and director he has worked with Urban Production in the creation of the most important events and fashion shows for international brands and designers such as Valentino, Versace, Armani, Missoni, Ferré, Ferragamo, Dolce & Gabbana, Cerutti, and Gucci. He was the designer and producer of the first ever Mercedes Benz Australian Fashion Week in Sydney in 1996, and has directed and produced the last 14 editions of the Lifeball in Vienna.

He collaborates with WME/IMG as creative director in the production and creation of fashion weeks around the world: Istanbul, Berlin, Sydney, Zurich, Singapore and New York. As a director and film maker he produces and directs movies and video clips for the biggest international fashion houses.

Carnival of Venice, Gucci, Ferragamo, Valentino, Versace, Armani, Missoni, Ferré, Dolce & Gabbana, Cerutti


The Impression 250 is a hand-selected list of fashion’s leading creatives shaping the global fashion narrative today.