MOUSSY and Adidas Japan have joined together once again to launch their third womenswear collection, which marks as the first collection to be launch in the US.
The Japanese denim brand first partnered with Adidas in Spring 2017 for its “Women’s Project,” an initiative designed to expand the Adidas women’s business and create an appreciation for fitness. The previous MOUSSY x Adidas collections succeeded in capturing the attention of consumers who are more interested in fitness and sports due to the upcoming 2020 Summer Olympics in Tokyo.
Their latest collection for Spring 2018 introduces new, fashion-forward silhouettes, while staying true to Adidas’ heritage and performance. Pieces from the collection feature youthful and feminine details such as an asymmetrical hemline on tank tops, a drop-shoulder silhouette on the Backlogo Wind Jacket, oversized silhouettes for the t-shirts and sweatshirts, and zip-closure hems and pin-tuck detailing on the Three Stripe Jogger.
The collection is also crafted in Adidas’ CLIMALITE and CLIMASTORM fabrics that boast the company’s advancements in performance.
MOUSSY x Adidas is available now at the MOUSSY flagship store in New York City.